U.S. manufacturers say there is plenty of toilet paper, but problem is resupply

(USA Features) U.S. manufactures of toilet paper say that the country has more than enough to supply everyone, but there are shortages now in many parts of the country because it’s difficult to keep up with increased demand.

The outbreak of coronavirus (COVID-19), for some reason, has lead to panic-buying of TP, grocers and manufacturers acknowledge, which is making it difficult to keep in stores.

But makers of the product say there is more than enough supply for all Americans, The Wall Street Journal reported.

Charmin maker Procter & Gamble Co. and Cottonelle maker Kimberly-Clark Corp. told the paper they have both ramped up production of toilet paper and are capable of meeting demand.

In fact, Kimberly-Clark as begun posting pictures of full warehouses in some markets, the WSJ reported.

But the problem lies in getting the product shipped to warehouses and retailers, then onto store shelves fast enough to keep up with demand.

“This is literally 2008 played out over toilet paper and not commercial paper,” Justin Wolfers, a University of Michigan professor of economics and public policy, told WSJ.

“As long as I believe you are going to run to Costco and buy toilet paper, I’m going to run. And as long as you believe that I am going to run, you are going to run. Both are rational.”

The WSJ noted that people are buying TP as a hedge against a future supply shortage not because they are using more.

U.S. toilet-paper sales were up 60% for the week ended March 7, compared with the same period a year ago, according to analysts.

“It is a significant jump, but not close to the sales increases for hand sanitizer or aerosol disinfectants, up 470% and 313%, respectively, for that period,” the WSJ reported.

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